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Difference between revisions of "Soaring in the '70s (Honda)"
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[[Honda]] became a classic American success story in the '60s. In this single, crucial decade, Honda transformed itself from a domestic supplier to an international corporation, and planted a firm foothold on American soil. Honda began the '60s with 50cc step- | [[Honda]] became a classic American success story in the '60s. In this single, crucial decade, Honda transformed itself from a domestic supplier to an international corporation, and planted a firm foothold on American soil. Honda began the '60s with 50cc [[step-through]]s, and created a displacement escalator that carried the [[motorcycle]] market up to the incredible [[Honda CB750K|CB750 four]] by 1969. U.S. sales skyrocketed from a mere 3200 units in 1960 to an amazing 345,000 units by the end of the decade--more than 50 percent of the U.S. motorcycle market. | ||
Having established itself with a sizable market share, a full line of machines, and a clean-cut image that bucked the hell-raiser Hollywood stereotype, Honda entered the '70s prepared to flex its creative muscle and take off in directions no one else could. | Having established itself with a sizable market share, a full line of machines, and a clean-cut image that bucked the hell-raiser Hollywood stereotype, Honda entered the '70s prepared to flex its creative muscle and take off in directions no one else could. | ||